What Kaliday Clients Say
“Lisa Hamaker was a key participant on a small but nimble team engaged for a market research effort, followed by branding and launching the exercise. She is attentive, is not shy about offering thought provoking ideas, and goes the extra mile to assure her client’s needs are being met.”
— Dee Wilson, Vice President, Measured Progress
“Lisa’s contribution to our market analysis and brand formation was insightful and appreciated. She came up to speed promptly, understood the product offering and goals, and quickly became a trusted, valuable part of the team. In addition to meeting our requirements, she brought an insightful perspective to our marketing materials, which helped to ensure that our target market quickly connected with our new company and offering. Lisa has the unusual capability of being able to uncover that which is beyond the obvious, to see and share high-level goals, and to ensure that projects are completed in a timely fashion, all while keeping the wants and needs of customers and other stakeholders in mind.”
— James Hackett, President and Founder, Indivia
“Lisa brought ideas, rationale, and insights that were outside of the usual market analysis process. The result was an expanded view of the potential of the markets that Lisa investigated. This affected broader opportunities for success, which the client was able to easily understand. During the project, Lisa was resourceful and creative in finding information and answers, yet stayed focused so that we completed a challenging project in record time.”
— David Fields, Managing Director, Ascendant Consulting, LLC
“Lisa brings a rare combination of creativity and pragmatism to her marketing work. She is a natural collaborator who can bridge relationships between tech gurus and printers and our staff members. She helped us launch a giant portal for our clients, as well as a blog that our staff embraced. And she’s been a true joy to work with during our six years together due to her personable nature. Her weekly newsletter keeps her clients in the loop. As a small business owner, I highly recommend her.”
— Sarah and Don McMillan, Owners.
“I was fortunate to have been able to spend time with Lisa Hamaker of Kaliday Marketing in redefining the mission, purpose and direction of my company. Our success over the past 25 years has been a result of our ability to change with the marketplace. However, in recent years, it has become difficult to maintain proper insight into that marketplace. Lisa helped us to identify our core business values, define the changes we needed to make to improve our position, and helped reset our course toward our true vision. We are grateful for her guidance and appreciative of her patience, clarity, and expertise.”
— Robert McKay Jones, President, Transportation Resource, Inc.
Breakthrough Business Performance, LLC
“Working with Lisa has enabled my company to move forward and successfully launch a new product. Lisa’s strategic focus plus ability to execute was instrumental in ensuring a marketable product and the infrastructure for marketing it effectively. I would recommend Lisa to any company who is interested in accomplishing their goals more effectively through an effective combination of strategy and execution.”
— Ronna Cohen, President, Breakthrough Business Performance, LLC